Campaign’s Digital Faces to Watch 2025 – Clive Fernandes, Senior Social Media Executive, Action Global Communications

Campaign’s Digital Faces to Watch 2025 – Clive Fernandes, Senior Social Media Executive, Action Global Communications

Age: 30

Nominated by Rayan Ahmed, Director of Action Studios and Digital Creative Lead:
Clive has an exceptional talent for innovative thinking, and he’s quickly made a name for himself within the agency. His ability to create engaging social campaigns that resonate with audiences has earned the admiration of both clients and colleagues.

What truly sets Clive apart, beyond his impressive client work, is his data-driven approach. Clive uses data to shape his strategy and guide content execution, ensuring each campaign is tailored to meet the specific needs of each client and brand. His ability to analyse and leverage insights allows him to craft highly targeted, effective campaigns that consistently drive engagement.

Beyond this, his commitment to continuous learning and his collaborative spirit is unmatched. His ability to thrive in a fast-changing landscape makes him an invaluable asset to our team. I’m thrilled to nominate him as a Face to Watch in 2025.

Career highlights

Clive Fernandes is a dynamic and accomplished marketing professional with over four years of experience across a variety of industries, including automotive, medical, FMCG and events. Within a year of joining the Action, Clive made a significant mark by participating in and winning the Cannes Young Lions MENA, demonstrating his prowess and creativity. He has worked with several notable clients, such as PlayStation, Dubai World Trade Centre, Germany Tourism Arabia and Petronas Syntium Middle East to name a few, contributing to their growth and success.

Guiding principles

Clive’s guiding principles are rooted in empathy, understanding the importance of seeing from others’ perspectives. He believes in the power of continuous learning, always seeking new knowledge and skills. Moreover, Clive values teamwork, convinced that collective efforts lead to greater achievements and progress.

Side hustle

Clive keeps things interesting outside his 9-to-5 with a couple of cool side gigs. He’s got a knack for creating content that grabs attention, makes people smile and he occasionally dabbles in trading, showing off his sharp eye for market trends.

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