
Campaign’s Creative Faces to Watch 2025 – Ajo Jose, UX/UI Designer, Crowd
Age: 27
Nominated by Kuba Skowronski, Head of Design:
Ajo has been an essential element of our UX/UI efforts at Crowd. He is the driving force on most of our digital projects and delivers work of the highest quality standard, helping us deploy innovative products in the digital space while at the same time contributing to elevating the aesthetical layer of our output. What is noteworthy and absolutely impressive about Ajo is the fact that aside from being an expert in his crafts, he also shares his knowledge within his self-initiated institute and helps others achieve their career goals. A real bright star of our industry!
Career highlights
Product UI/UX designer with 7 years of experience, including 2 years in Dubai, UAE. My expertise spans product design, web design, UX Research, UX audits, and social/paid media designs with a strong portfolio that includes works for Nike, Spreadshop, DMCC, Hexnode etc.
I have led a team at Hexnode to redesign their entire product interface from scratch backed by research and user interview/user data.
Guiding principles
Always wanted to provide a seamless experience to users, ensuring designs align with user needs and behaviours.
“Design is not just what it looks and feels like. Design is how it works.” – Steve Jobs.
This quote is something that has always inspired me from the beginning of my career.
My approach to design is backed by research, UX audits, and performance metrics, and balancing creativity with analytical insights.
Business & Conversion Focus: Crafting designs that don’t just look good but also drive engagement, SEO performance, and conversions.
Side hustle
Founded a UX/UI institute in Kerala, India to help aspiring students land jobs in their UX/UI career. When I was learning to be a designer there weren’t many options to apply practical knowledge so after I had experience in my career I decided to give it back to the community and helped 100+ candidates land jobs ranging from Deloitte to midsize enterprises.
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