Bloomberg Television has announced the rebrand of its monthly Africa show to become Next Africa, integrating its television, podcast, and newsletter coverage under a single brand delivering all the latest news and analysis from the worlds of finance, business and beyond. The show’s previous name was Africa Amplified.
Anchored by Bloomberg Television Chief Africa Correspondent Jennifer Zabasajja from Bloomberg’s Johannesburg studio, Next Africa will feature live reporting from Johannesburg, Kigali, and Lagos, delivering on-the-ground analysis and real-time coverage of Africa’s most pressing developments.
Zabasajja also supports with Bloomberg Television’s regional morning show, Bloomberg Horizons Middle East and Africa, which airs every Monday to Friday in the UAE and is anchored by Joumanna Bercetche from Dubai.
Next Africa will continue to air on the fourth Friday of every month, providing an in-depth look at the forces shaping the continent’s future. All changes will be effective on February 28.
The programme is supported by Commercial International Bank (CIB), Egypt’s leading private sector bank, which has signed on as the exclusive sponsor across TV, podcast, newsletter, digital and social formats.
The show will be streamed live on Bloomberg.com and available to Bloomberg Terminal subscribers globally, with broadcast television available locally on MultiChoice, AVO TV, and Discover Digital.
This content also taps into Bloomberg’s global network of more than 3000 journalists and analysts.
