Cheil Middle East & Africa has announced the appointment of Sanjay Bhatia as its new business director.
With over 25 years of extensive experience, Cheil MEA says Bhatia has demonstrated an exceptional ability to transform brands and drive business growth.
Bhatia has previously been business director for Aló, where he overlooked integrated marketing solutions for a varying roster of clients. He has also held leadership business director roles at C2 Comms and FCB Global.
Bhatia’s experience in visionary and disruptive business and communication strategies makes him the perfect fit at Cheil MEA, his new agency said. The appointment comes as Bhatia’s noticeable experience in creating data-driven marketing campaigns that deliver results for both brands and large enterprises would be a key factor in enhancing operations at Cheil MEA.
His passion for crafting compelling marketing narratives and transforming ordinary conversations into impactful stories will play a key role in his new position with Cheil MEA.
“I am thrilled to begin this new chapter with Cheil MEA,” said Bhatia.
“The goals are ambitious and the challenges are significant, but I am confident in our ability to make a substantial impact on the region’s marketing communications sector. Our aim is to leave lasting impressions on businesses and brands across the region,” he added.
Cheil MEA said it looks forward to leveraging Bhatia’s expertise and innovative approach to further elevate its market presence and drive significant growth in the region.
