Editors' Picks Event Featured News

posted on Jul. 02, 2024 at 6:39 pm

Sir Martin Sorrell to headline Saudi Athar festival speaker lineup

posted on Jul. 02, 2024 at 6:39 pm

Taking place on November 5-6 at the Crowne Plaza Riyadh RDC Hotel & Convention, the event offers insightful sessions, top-tier networking opportunities, and an impressive lineup of industry experts.

Sir Martin Sorrell photographed in his S4 Capital offices at St James St, London, UK / Photographer: © Vicki Couchman

Athar – Saudi Festival of Creativity, the Kingdom’s first and largest gathering of the creative marketing industry, has revealed that Sir Martin Sorrell, WPP plc founder and the founder and executive chairman at S4 Capital, will be the first headline speaker and will share his knowledge and insights into emerging trends and insights at the festival.

The two-day festival, now open for registration, is poised to generate over 100 hours of innovative content delving into effective strategies, advance

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Tags:Advertising AI Athar Athar – Saudi Festival of Creativity creative creativity Crowne Plaza Riyadh marketing Media Monks Motivate Media Group Riyadh S4 Capital Saudi Arabia Sir Martin Sorrell TRACCS WPP

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.