Publicis Groupe Middle East has appointed Adel Baraja as CEO of Publicis Communications KSA.
Baraja’s appointment reinforces the agency’s ongoing commitment to accelerating growth within Saudi Arabia, while driving growth, improving collaboration, and expanding capabilities to deliver work for clients.
The role will see him leading the Saudi operations for Publicis Communications which has Leo Burnett and Saatchi & Saatchi within its framework.
He will also be overseeing the integrated growth strategy and cultivating a culture of creativity, innovation and growth within the organisation.
Bassel Kakish, CEO, Publicis Groupe Middle East & Turkey, said: “Adel’s appointmen
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
