Having been at Saatchi & Saatchi for 19 years, Kate Stanners has been pivotal in transforming the agency. As Chairwoman and Global Chief Creative Officer at Saatchi & Saatchi, she has driven the agency’s spirit of Nothing Is Impossible to “deliver impossible outcomes and revolutionise clients’ businesses”.
Based at Saatchi & Saatchi’s London headquarters, Kate oversees the agency’s creative output, and will be speaking at this year’s Dubai Lynx which takes place on 5-6 March. She spoke to Campaign Middle East editor Justin Harper about great ads, AI, creativity and more.
JH: So what excites you about the world of creativity now?
KS: If you’re asking me about creativity
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