The Brill Collective has appointed Tryph Greenwood as Director of Client Services.
Founded in 2023 by former Head of PR at M&C Saatchi UAE, Amy Brill, the business taps into the expertise and skillset of individual consultants who want to deliver results, without being tied into a traditional agency work routine and contract.
After a successful start-up period, Greenwood has joined to assist Amy and the core team in strengthening the agency as it moves into its next phase of growth.
With more than 17 years of communications experience, including nine years in the UAE, she will be working with a huge roster of consultants and a growing client portfolio to ensure results, a healthy new business pipeline, and explore ways in which the agency can continue to challenge the traditional agency red tape.
Amy Brill, Founder of The Brill Collective, said: “Since our inception, we’ve experienced substantial growth and now boast over 150 consultants in various fields—from planners to publicists, content creators to copywriters, and everything in between—all meticulously vetted to combine best-in-class knowledge, reach, and influence.
“Our client roster also continues to expand, and the feedback on our model and approach has been incredibly positive. We’re moving with the flourishing freelance market of the UAE and, with Tryph onboard, we’ll be enhancing our growth trajectory whilst ensuring we remain true to our initial vision. I cannot wait for what 2024 holds,”
“I am hugely excited to join The Brill Collective as the company ethos and mission, along with the client and consultant portfolio, are all things I feel a real affinity for. What Amy and the team have conceptualised and built so far is not only a testament to their expertise and passion but also a clear indication that there is a growing appetite for a shake-up within the marketing and communications industry in the way we attract and retain talent to deliver exceptional client results.
“The world has changed and, in a day and age where we are hyper-connected, there should be balance and trust; we should have freedom to choose the right working environment, rather than adhering to a more traditional working day, to maximise our output to the benefit of our clients.” adds Tryph Greenwood as Director of Client Services.
