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Beautyworld Middle East Awards celebrates brands driving innovation

Established and emerging brands driving innovation across the global industry were celebrated at Beautyworld Middle East Awards. 

From products, people and innovations to sustainability and marketing, homegrown brands are pushing the boundaries in beauty. 

The awards attracted 540 entries, shortlisted down to finalists in 16 categories including  Hair Product of the Year, Conscious Brand of the Year, and Niche Fragrance of the Year. 

An expert panel of judges assessed entries to award the winners at the gala held at the Grand Hyatt in Dubai and was hosted by UAE TV personality, Katie Overy.

Sterling Perfumes Industries and Lush Handmade Cosmetics were the standout winners at t


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