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Reddit rolls out keyword targeting and product ads

 

Reddit has announced the addition of two new ad products to attract audiences’ interests. 

The Contextual Keyword Targeting with new suggested terms and Product Ads helps users enhance their reach along with more interest categories.

The main addition is keyword suggestions, a new listing of AI-recommended topics that are aligned with the keywords users choose for campaigns.

It enables users to refine and improve targeting, in order to reach the most relevant users and communities.

Reddit, a platform known for advice, insights and honest conversations continues to invest in advertising solutions to bring the best of Reddit to businesses.

The conversations are a valuable


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