Dubai-headquartered Traffic Digital has launched a content division as part of its expansion strategy into new online business services.
Traffic Content is to be led by managing director Mark Williams, who arrives from DDB, where he led the Emirates Sky Cargo account.
Dominic Gothard, CEO of Traffic Group, said the creation of the new division will be the first of many additions.
“We’re in our fifth year now; the business has grown into a tremendously strong web development and e-marketing company with over 75 staff, but now is the time for us to become more integrated in our offering and adding a specialist content service is an important part of that process,” said Gothard,
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