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Shantelle Nagarajan
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Nedaa Al Mubarak appointed CEO of SRMG Media Solutions​

Shantelle Nagarajan
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The appointment aims to reinforce SRMG’s commitment to performance-first, tech-enabled media growth across the region​.

SRMG MediaNedaa Al Mubarak, Chief Executive Officer of SRMG Media Solutions.

SRMG has appointed Nedaa Al Mubarak as Chief Executive Officer of SRMG Media Solutions (SMS) to lead the integrated media group’s performance-driven commercial arm.

Al Mubarak’s appointment aims to mark a significant step in SRMG’s continued transformation and growth strategy, as it expands its focus on outcome-based solutions for partners across the Middle East. In her new role, she will lead SMS’s efforts to deliver strategic offerings powered by premium content, advanced adtech, and unmatched access to regional audiences.

“With SRMG Media Solutions, we’ve built a future-ready platform that meets the region’s evolving media and advertising needs with precision, creativity,


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Tags:AppointmentCEOChief Executive OfficerNedaa Al MubarakNewsSaudi ArabiaSMSSRMGSRMG Media Solutions
the authorShantelle Nagarajan
Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.
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