Waleed Isaac to join NEP Group as President of MEA.NEP Group has appointed Waleed Isaac to join the company as President for its operations in the Middle East and Asia regions.
Isaac will start his new role on 1 August, bringing a wealth of expertise to the company as it aims to grow and invest in the region to support broadcasters, sports leagues, rights holders and content producers of local and global major broadcast productions and live events.
“I couldn’t be more pleased that Waleed has accepted the role of President for our growing Middle East and Asia region, and that he will oversee our teams based in the UAE, KSA, India and Singapore,” said Martin Stewart, CEO of NEP. “He brings a tremendous level of executive leadership experience and understanding of the region, which will be instrumental as we seek to drive sustainable, profitable growth through technological innovation, operational excellence, and strong relationships.”
Based in Dubai, his experience covers both market and cultural insights from his work across the Middle East, India and Singapore, as well as internationally in cities ranging from Atlanta to London to Paris, along with many others.
His previous work has included industries such as energy, infrastructure and oil and gas alongwith global corporations such as GE, BrandSafway, and, most recently, Loxam Group, where he served as Regional COO for the Middle East since 2022. He has also worked with businesses that support the media industry.
“I am thrilled to join NEP as we continue to build upon the momentum and investment we have made across the region,” Isaac said on his appointment.
“I’ve been listening to the market and am very much looking forward to bringing NEP’s tailored, cutting-edge solutions and expertise to our customers to meet their unique needs.”
He also said he will focus on “empowering and resourcing our teams as I begin my new role, so our people continue to deliver at the highest level for our customers.”
An electrical engineer by training and an MBA, NEP Group claims Isaac’s experience encompasses an understanding of both the operational and commercial sides of business. He is fluent in three languages: English, Arabic and French.
Upon his official start, Isaac will join the NEP Media Services Executive Team, and he will spend his first months getting to know NEP’s teams as well as meeting with key customers. In September, he will join the NEP global team at the IBC Show in Amsterdam.
