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Omnia launches public relations arm to be headed by Hollie Thomson

Branding and digital communications agency Omnia has expanded with the launch of a public relations division.

Headed up by Hollie Thomson – previously lifestyle PR director of Seven Media’s hotel, F&B and retail division – the new agency sub-division will focus on creating ‘commercially creative campaigns, bridging strategy, creativity and technology’.

“Omnia is now a fully holistic and integrated communications agency with a 40-strong team of branding, digital, content and PR experts,” said Thomson. “I feel honoured to be a part of the rapidly growing agency as we add commercial value for our clients through insightful creativity. The agency is already well known in the region, working with the likes of Meydan, Medeor Hospital, Waha Capital and Mubadala to name a few, and we look forward to the new PR division adding to the client portfolio.

“The flexible nature of the blossoming division will see the team work on clients across a variety of sectors on various platforms and will be detailed on the agency’s new website launching next month.”

Omnia PR will offer English and Arabic PR and social media services with a ‘highly tailored approach, customising client communication via multi-channel, content rich campaigns’. The agency is headquartered in Dubai Media City.