Campaign’s PR to Watch 2023 – Nida Noor, Account Manager, Houbara Communications
Age: 27
Nominated by Vicky El-Kassir, Director:
Nida is an ambitious, efficient, and diligent young communicator who is committed to delivering only the best quality of work. She is strategic in her thinking, up for a challenge, and always brings fresh, creative ideas to the table. She has all the qualities of a natural leader, investing time into more junior staff members to help upskill them, and managing the expectations of more senior members of staff. Her mature demeanor, versatility, and emotional intelligence make her an invaluable member of the team.
Career highlights
With the intention to explore a new career option, I took the leap into PR post my graduation in Biotechnology back in 2017. Since then, I have progressed academically and professionally with a Masters’ degree in Corporate Communications.
The last five years have been creatively stimulating as I have had the opportunity to work at global and boutique agencies and execute impactful campaigns for clients in the corporate, consumer, and healthcare space. As an Account Manager at Houbara Communications, I enjoy building communication strategies, developing corporate messaging, and working with an interesting array of clients – varying from luxury to fintech.
Guiding principles
Believe in yourself, take risks, ask questions, and have a learner’s mindset.
Side hustle
I am an avid traveler and a wellness enthusiast. Spending time on yoga, cycling, reading, and journaling fuels my productivity and self-development.
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