Campaign’s PR to Watch 2023 – Jibran Munaf, Senior Communications Executive, Catch Communications
Age: 23
Nominated by Injeel Moti, Managing Director at Catch Communications:
Since joining the team, Jibran has been a valuable asset and has exceeded our expectations. He has displayed leadership qualities early on and does not shy away from taking on challenges. Jibran has excellent communication and teamwork skills, always willing to lend a helping hand and collaborate with colleagues to achieve common goals. His positive and ‘always willing to learn attitude’ brings a fresh perspective to our team, for which he is valued tremendously.
Career highlights
Jibran is an accomplished Senior PR Executive with a professional background deeply embedded in UAE’s media landscape. He graduated with First Class Honours in Journalism & Communications from Middlesex University, and began his career as a journalist where he worked and honed his skills at some of the biggest publications in the region. Jibran has developed multimodal storytelling skills across platforms and has provided important strategic guidance to clients through his tenure at Catch Communications, where he currently manages multiple clients across the firm’s portfolio. His strengths lie in his media relations, communications, and strategic planning expertise.
Guiding principles
Be deserving before desiring. This principle is grounded in the belief that success and achievement are not handed out freely, but are the result of diligent effort, persistence, and dedication. It encourages me to focus on building and compounding my skills, knowledge, and character, rather than just chasing after accolades.
This principle is one I resonate with deeply.
Side hustle
I’m a budding author and currently finishing the draft on my debut fictional horror novel, which promises to deliver readers an immersive and thrilling experience. In 2024, I plan to publish another novel that showcases a world of boundless imagination.
Storytelling isn’t just a hobby, but a passion and I can’t wait to share it with the world.
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