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Campaign’s PR Faces to Watch 2026 – Haidy Tamer, Account Executive – Strategic PR and Communications, Kensho Mindful Communication

Campaign’s PR Faces to Watch 2026 – Haidy Tamer, Account Executive – Strategic PR and Communications, Kensho Mindful Communication

Age: 23

Country: United Arab Emirates

Nominated by Rana El Naggar, Managing Partner:

Haidy is a true Face to Watch, defined by both impact and trajectory. Over the past year, she has overseen more than 70 published content pieces across the region for Netflix comms MENA, ensuring brand consistency, cultural relevance, and editorial quality. She has grown from execution to ownership, confidently managing content positioning, translations, media relations, and on-ground event coordination. Her instinct for storytelling, attention to detail, and strategic awareness set her apart. Beyond the agency, she experiments with short-form content and experience-led reviews, reflecting a sharp understanding of audiences. Haidy represents the future of modern, content-driven communications in the region.

Career highlights

Haidy has led and overseen the publication of more than 70 content pieces across the UAE, Saudi Arabia, and Egypt over the past year, spanning watchlists, feature stories, and interviews with leading media outlets. Working closely with Netflix, she manages content positioning and brand quality, ensuring consistency across all editorial outputs. Her role also includes supporting translation and media relations, as well as assisting on-ground at Netflix-led events and dinners, where she played a key role in registration management, media outreach, and curated guest invitations.

Guiding principles

Haidy believes strong communication is built on clarity, cultural relevance, and intention. She prioritises quality over volume, storytelling over noise, and long-term brand trust over short-term visibility. Every piece of content is approached with purpose, humanity, and alignment to the brand’s wider narrative.

Side hustle

Haidy is building a presence in content creation, experimenting with short-form storytelling on TikTok. She is also an active Google Reviewer, regularly exploring new venues and experiences and sharing visual-led reviews that focus on detail, atmosphere, and user experience.

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