Campaign’s Media Faces to Watch 2020 –  Lea Farah, Senior Media Manager, Wavemaker MENA

Campaign’s Media Faces to Watch 2020 –  Lea Farah, Senior Media Manager, Wavemaker MENA

Age : 25 YRS

Julien Trad, Regional Media Director, WM MENA: Lea’s ability to manage extreme workload and work under pressure from different stakeholders has put her in a noticeable position both internally and externally. She keeps an open eye for every opportunity or new technology to continuously recommend, plan and optimize; delivering media and business results to her client.

Career highlights

Digital Media born & bred! With over 5 years of experience in the field of Digital Marketing, I started out my career in Beirut as a Social Community Executive, gradually scaling up to becoming a Digital Strategist working on the various branches of digital media from which: Community Management –  Content & Visual Representation – Strategy and Planning; working across GCC markets in the Automotive – Finance & Banks – Governmental – FMCG industries.

I decided to move on to the next journey and joined WaveMaker Dubai last year. My drive for self-development has evolved me to Senior Media Manager with a one of a kind team aiming towards media excellence.

Guiding principles

In a fast-paced industry, one must learn to be adaptive and extremely structured, all the while having an optimistic outlook on the bigger picture!


Dream job

I would love to be a part of the marketing team in an Animation Studio such as Pixar or Disney, liaising my passion for what I do with my ultimate interests.

Sid hustle

The art of storytelling is crucial for every brand’s success and in order to get a 360 perspective that compliments the association of data and creative representation, I went into photography and videography. It was a lifelong hobby that I put to good use to accentuate the performance of my clients.


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