Campaign’s Faces to Watch, Brand Edition 2022 – Chinmayee Mayya, performance marketing manager, Pizza Hut – Yum! Brands
Age: 30
Nominated by Begum Cizmeci, head of digital & e-commerce: Chinmayee is one of the talents in my team at age 30, who is talented and a professional to follow in digital marketing.
Bio
I began my career working at Starcom in 2014, working for P&G as a hybrid planner, and quickly discovered my passion is in Digital media and performance marketing. After a brief stint with Samsung as my client, I moved to Emirates to further my passion for Digital and travel, both as an industry and by travelling to several amazing countries.
Experiencing Covid-19 as someone in the travel industry was a different experience with a lot of learnings and difficulties. However, in January 2021 I joined Pizza Hut as the performance marketing lead and have been working with an amazing team sharing the love of Pizza in the MENAPAKT region. I recently got the amazing opportunity to be on a panel at the MMA SMARTIES event sharing what I have learned with my peers.
My degree in Anthropology has helped me understand different cultures and industries and hopefully one day I get to fulfil my Indiana Jones dream too!
Guiding principles
My guiding principle in life, as beautifully summed up by Jack Johnson, is
When you move like a jellyfish
Rhythm don’t mean nothing
You go with the flow
You don’t stop
My guiding principle with work is to test, test and test some more! There is always something amazing happening in our field and having an open mindset and a hungry appetite means we get to tap into and be a part of the constantly changing landscape.
Side hustle
I love the ocean and anything to do with it, I am an avid surfer and am constantly on the lookout for some gnarly waves all over the world. When I cannot surf, you can catch me snorkelling or diving with some sharks, or reading a good sci-fi novel.
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