Campaign’s Faces to Watch: Brand Edition 2022 – Bhumi Joshi, corporate relations & marketing executive, KPI
Age: 30
Nominated by Pritesh Kadhi, partner & chief operating officer – KPI: Bhumi is someone who works proactively bringing in fresh ideas and aligning both strategy and execution. Her ability to balance multiple project deadlines while maintaining an organized, yet creative approach is admirable. She is motivated, reliable, smart and knows how to keep her calm through challenging situations. Kudos & Keep up!
Bio
An original, complete version of the saying, “A jack of all trades is a master of none, but often times better than a master of one.” perfectly summarizes my 6+ years as Marketing & Events professional.
Having worked both on the agency & client-side and across several marketing disciplines – my approach is pragmatic and shaped by my experience working for brands in Technology, Real Estate & Retail. Switching from a Marketing generalist to a specialist and back gives me the ideal balance to perform broad duties while having sharp eyes for details. I have worn many hats in strategic roles like – event planning, account management & marketing strategist.
In my current role, I am responsible for the marketing function ground up – identifying business opportunities, planning & undertaking various marketing activities in areas of digital, content, events and creatives.
Guiding principles
– Prioritize self-improvement & self-discipline
– Quality over quantity
– Keep it simple & keep it going
Side hustle
I help friends with personal branding on digital platforms. I love travelling and I am a self-taught mandala artist. Someday, I wish to combine the both of them. Until then, I spend time curating photographs of street art from around the UAE on my Instagram page @thegreatwallsofuae.
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