Campaign’s Digital to Watch 2023 – Yousef Shelbaieh, Senior Biddable Account Manager, Croud
Age: 28
Nominated by Nisha Patel, Driector of Croud, MENA:
I would describe Yousef as ‘energy’ and ‘tenacity.’ He holds himself to a high standard and is his own critic when he feels he has not lived up to that. That shows me that integrity and effective teamwork his high on his agenda day to day.
As a natural leader, he very quickly builds relationships which is a great leadership qualities. He is also highly inquisitive which he uses to challenge clients and the team around him, from briefs to new tech and emerging digital principles. I look forward to seeing him grow as a challenger of this industry.
Career highlights
Experienced Digital Performance Manager with experience building, maintaining, and running successful campaigns. Bringing forth broad marketing knowledge, coupled with focused campaign experience. Adept at creating and implementing client-centred successful campaigns, aimed at improving brand awareness and presence.
Guiding principles
1- Always be fair and honest.
2- Understand your client’s needs.
3-Each client has their unique way of working.
4- Test & Learn.
5- Don’t be afraid to approach your client with new ideas
6-Invest time training your Team & Client.
7- Don’t Micromanage your team and trust your team.
Side hustle
Training Small Business & Startups on the fundamentals of Digital Marketing.
Go back to main article: Campaign’s Digital Faces to Watch 2023