Campaign’s Creative Faces to Watch 2026 – Rassil Tamim, Senior Art Director, Publicis Communications
Age: 30
Country: Lebanon
Nominated by Sary Najjar, Senior Creative Director:
Rassil is part of a new wave of creative leaders redefining senior talent under 30. She leads high-pressure work with calm authority, earning deep trust from clients and teams. She combines sharp conceptual thinking with disciplined delivery ideas that move smoothly from pitch to production. She also lifts those around her, mentoring juniors and raising standards through collaboration. With a clear trajectory toward Associate Creative Director, Rassil is one of the standout creative talents to watch in MEA.
Career highlights
I’ve been in the industry for nine years, building ideas that sit somewhere between culture, design, and real life. I originally wanted to study fine arts, but I chose graphic design because I wanted creativity to actually do something. Since then, I’ve worked across regional and global brands, leading campaigns and platforms rooted in local insight. I’m obsessed with details, allergic to safe work, and constantly chasing ideas that are simple, sharp, and culturally true. For me, design isn’t just about how it looks. It’s about shaping ideas that people recognize themselves in.
Guiding principles
Ideas should be simple enough to explain in one sentence and strong enough to live everywhere. I believe in craft as much as concept and in building teams where curiosity, honesty, and ownership drive the work forward.
Side hustle
During Covid, I started a small cross-stitch embroidery business focused on turning pixel art into stitched pieces. I was drawn to translating digital grids into something physical and handmade. It became a way to reconnect with craft, patience, and process in a world that felt entirely online.
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