Campaign’s Creative Faces to Watch 2026 – Matthew Darwish, Art Director, Publicis Levant

Campaign’s Creative Faces to Watch 2026 – Matthew Darwish, Art Director, Publicis Levant

Age: 25

Country: Lebanon

Nominated by Raneem Sakr, Creative Director:
Matthew Darwish is undeniably an agency face to watch for 2026. As a brilliant Art Director, his creativity, sharp wit, and amazing spirit know no bounds. Matthew blends the perfect mindset with an elite skillset to craft work that genuinely matters. He doesn’t just design; he aims to create profound intellectual, visual, and social impact. With a remarkably bright path ahead, Matthew is not just a talent to watch this year but a creative face to watch for several years to come.

Career highlights

I’m an Art Director and Team Lead at Publicis Levant in Beirut. I turn concepts into visuals that resonate. My expertise lies in art direction, conceptualisation, visual design, and digital illustration.

My work spans integrated campaigns and digital platforms, always grounded in insight and bold visual thinking.

I enjoy the challenge of creating designs that aren’t just aesthetically appealing but also meaningful and effective.

Guiding principles

Create with intention. Lead with empathy. Design with responsibility.

I believe strong ideas outlive trends, and authenticity builds lasting brands. Whether in advertising, education, or emerging tech, I aim to balance creativity with ethics, storytelling with strategy, and innovation with human impact.

Side hustle

Outside the agency world, I’m a digital illustrator and part-time university instructor, teaching VR illustration, character design, and art direction.

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