Campaign’s Creative Faces to Watch 2026 – Eoin Cronolly, Associate Creative Director, BigTime Creative Shop
Age: 28
Country: Saudi Arabia
Nominated by Saymon Medeiros, Creative Director:
Eoin truly exceeds expectations. He brings originality, sharp craft, and high standards to everything he touches. His ideas are big and bold, and as a writer, he’s exceptional. He knows how to shape a story, find the emotional core, and land lines that really stick. And as a proper Arsenal fan, he’s used to believing in big dreams and trusting the long game, which honestly makes him even more resilient when pushing great work through.
Career highlights
Eoin is an Irish ACD with a savvy eye for sports and entertainment. Working for world-class brands like Nike, Pepsi and Riyadh Season, he specialises in helping brands penetrate pop culture. In his time at BigTime Creative Shop, he’s already contributed to their show-stopping campaign for Riyadh Season featuring KSI, iShowSpeed and MrBeast. He’s helped build the agency’s first global campaign for Pepsi. And he was a key part of the craft when it came to their blockbuster animation for The Ring Magazine. With more in store, 2026 is shaping up to be another stellar year for Eoin.
Guiding principles
“You have to find the fun somewhere. That’s how you make entertaining work. If you enjoy the process and the craft while making it, then people will enjoy experiencing it. Plus, there’s always something new to learn from your peers. So never stop being a student.”
Side hustle
Eoin’s mood hinges on the success of Arsenal Football Club. He absolutely subscribes to the great quote “Football is life.” Outside of that, Eoin has a degree in music and a past life as a songwriter. So by transitioning to writing ads from writing tunes, he’s making world-class brands sing.
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