Campaign’s Creative Faces to Watch 2024 – Merick Safred, Senior Multimedia Designer, Seven Studios ME
Age: 28
Nominated by Sara Raffaghello, Creative Managing Director:
Merick can bring a creative and strategic outlook to his work, enabling him to approach a brief with a holistic view of all the elements involved. His deep understanding of design, client relations, and workplace empathy have seen him emerge as a leader in his field, with specialised experience in hospitality and the ability to transition to B2B. Always expressive, consistently resourceful, and admirably original, he has spearheaded accounts with incredible success. An essential part of the Seven Studios ME team, he leaves every project, person, and profile better than he found them.
Career highlights
After receiving my bachelor’s in communications in 2016 and moving to Dubai from my native Quezon Province in the Philippines, I joined Seven Studios ME. Now, as a Senior Multimedia Designer, I can leverage my background in content creation and passion for visual design to deliver creative solutions to brands across hospitality, government, and aerospace maintenance industries, with some of my work being displayed at the iconic Dubai Airshow. I like bringing simplicity and purpose to my designs and am confident in my ability to receive feedback and talk through my decision-making process.
Guiding principles
Perhaps my greatest driving principle is my ‘amateur mindset’, which keeps me in a state of learning. Built on the belief that I only know a fraction of all there is to know, I am always eager to take on new challenges, improve my creative abilities, and accept feedback constructively.
Side hustle
I thought I would be considered a retired cheerleader after university, but I have found a team in the UAE and am happily tumbling, throwing, and catching people whenever I’m not working – it’s the perfect escape from reality. If that’s not enough, I also enjoy spending time behind the camera!
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