Campaign’s Creative Faces to Watch 2022 – Abdallah Yousef, Senior Account Manager, Serviceplan Experience
Age: 27
Rami Hmadeh, Managing Partner, Serviceplan Experience: Abdalla is one of the most ambitious Client Servicing talents we have. He joined us 18 months ago to focus on growing our healthcare footprint with his previous experience in this domain, especially in the digital field. Despite the fact the Covid-19 crisis was at its peak and that he has been working remotely from Egypt, he showed the highest sense of ownership over his projects, which gives you a huge sense of confidence in him.
His resilience complements his hunger to continuously do more in terms of diversifying beyond healthcare as an industry of focus, which makes it easy for me to nominate him as one of the rising stars of our team.
Career highlights
– Started exploring healthcare careers and bolstering my qualifications since college. Participated in career-related workshops, sought professional trainings and part-time work. The goal was to gain the right experience and hit the ground running upon graduation.
- Over a 5-year career, I’ve chased a diversified business experience through working in market research and marketing communications (diversified engagements including on-ground, awareness, PR, social media, and TV commercials).
- A career highlight included collaborative projects with multiple governments in the region to raise patients’ awareness of priority disease areas in the MENA region and then leading the healthcare team for Serviceplan.
Guiding principles
- Every patient has the right to information and quality healthcare. I’d like to participate in pushing this forward in the MENA region.
- Everyone has something they can teach me. So, I believe in removing barriers and earning people’s trust and friendship, regardless of creed, color or nationality.
Side hustle
Founded and managed one of the biggest charity projects in Kuwait (Laka Methl Ajroh لك مثل أجره) in 2015, which is still growing.
Local guide and host on Couchsurfing, providing a better understanding of the authentic hidden spots for those visiting Egypt.
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