Campaign’s Brand Faces to Watch 2023 – Bashayer Alkhayyat, Senior Graphic Designer, Ceer
Age: 27
Nominated by Alex Malouf, Executive Director, Corporate Communications and Public Relations:
Bashayer is a unique talent. She is able to conceive brands that convey such a powerful message. And we love working with her. I’ve worked in the industry for over two decades, and I’m learning so much from her in terms of telling a story through visual elements. It is a true pleasure to work with her.
Career highlights
Bashayer is an incredibly talented designer. She’s worked in the private sector and government, and wherever she is, she is able to craft brands that have meaning, and which convey emotions. She’s always looking to create ideas that cut through. For example, just after graduation she showcased artistry that encouraged Saudi women to get more involved in exercise. At Ceer she’s playing a key role in creating branding elements that help tell our story as the first Saudi EV brand. We are lucky to have her.
Guiding principles
Bashayer loves clarity, consistency and quality. She’s a perfectionist (we are working on this), and she’s constantly thinking about every touchpoint and how those engaging with the brand will feel. And Bashayer will ask a thousand questions; for her, the more she knows, the better she designs.
Side hustle
Bashayer is an artist whose work has been displayed in America and Saudi Arabia. She’s been a creative-in-residence at Misk Art Institute, and her artwork is truly something which must be seen.
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