AI Article

Top row, from left, Kiran Haslam, Chief Marketing Officer, Diriyah Company; Tareq Amin, CEO, HUMAIN; Dr. Hoda Daou, Managing Director, Annalect MENA; and Faheem Ahamed, Group Chief Marketing and Communications Officer, G42. Second row, from left, Joe Lahham, Managing Director, TBWA\RAAD; Mario Soufia, Regional Managing Director – Growth and Marketing, WPP Media MENA; Elie Bassel, Business Lead, Digitas; and Alex Jena, Chief Strategy Officer, dentsu MENAT. Third row, from left, Elias Aziz, Head of PMO, VML MENA; Andreas Frangeskides, Global Data and Technology Lead, HAVAS Middle East; Ryan Fletcher, Regional Head of Data and Technology, Initiative MENAT; and Roy Aftimos, CEO, C2 Comms.