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Publicis Groupe

Are all marketers using consumer feedback optimally to improve CX?

From left, top row, Catherine Bannister, Chief Strategy Officer, TBWARAAD; Alejandro Fischer, Chief Strategy Officer, Havas Middle East; Sanita Sandhu, Chief Strategy and Growth Officer, Initiative MENAT; Tahaab Rais, Group Chief Strategy Officer, Publicis Groupe Middle East and Turkey; Frances Bonifacio, Head of Strategy and Director of HR, Serviceplan Arabia; From left, bottom row, Sachin Mendonca, Chief Creative Strategist, YouExperience; Daniel Shepherd, Chief Strategy Officer, Omnicom Media Group – MENA; Alex Jena, Chief Strategy Officer, dentsu MENAT; Sebastian Roland, Group Head of Strategy, Impact BBDO; and Prabhakar Iyer, Head of Strategy and Planning – Middle East, Edelman.

Is strategy more than a slide factory?

TOP ROW, from left: Sachinn J Laala, Chief Executive Officer, Liquid Havas Market; Chris Bishop, Ecommerce Director, SQUATWOLF; Siham Arif, Associate Director - Ecommerce MENA, WPP Media; Kareem Al Saady, Regional Director – Retail Media and Retail Partnerships, talabat; and V. Nandakumar, Director – Marketing and Communications, Lulu Group International. BOTTOM ROW, from left: Waseem Afzal, Founder and CEO of Platformance; Gagandeep Singh, Head of Analytics & Machine Learning, StarzOn and Head of enfuse, e&life; Krinio Christaras, Head of Consumer Experience MENAP, Mondelez International; Rajesh Verma, General Manager – Middle East, Epsilon; and Subhan S. Ahmad, Senior Marketing, Growth and Digital Consultant.

Metrics that matter: ‘Stop chasing clicks, start orchestrating commerce’

Chris Solomi

Chris Solomi joins Publicis Groupe Middle East as CDO

Nivea Growth

NIVEA unlocks 102% revenue growth through data-led precision marketing

Jeep Middle East Stellantis Middle East and Africa Rescue Squad Publicis Middle East

Jeep, Publicis Middle East unveil ‘Rescue Squad’ for off-roaders and gamers

Elie Milan Publicis Media Middle East The MENA Power List 2025

The MENA Power List 2025: Publicis Media Middle East’s Elie Milan

Bassel Kakish, CEO, Publicis Groupe ME&T The MENA Power List 2025

The MENA Power List 2025: Publicis Groupe ME&T’s Bassel Kakish

The beauty

The MENA Power List 2025: Publicis Communications UAE’s Nathalie Gevresse

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