AGENCY BIO

Head of company: Rémy Abouchakra

Brands don’t grow alone. Founded in 2022, OUI builds identities, campaigns and digital ecosystems with cinematic ambition and strategic edge. We bring French creative sensibility to the precision and ambition of the region’s most forward-thinking brands.

We think like builders, not consultants. Fast, plainspoken, collaborative.

No templates. No house style. Every brand gets its own rhythm, its own visual language, sharpened by strategy and curiosity. Whether we’re shooting on set or training AI to invent new worlds, we refuse to repeat ourselves. We stay past the launch, past the invoice. Partnership doesn’t end when the campaign goes live.

Sharp strategy. Brave creativity. True partnership.

Notable work includes: J1Beach branding, launch campaign and creative retainer; Le Chateau by BEYOND branding and launch campaign; Mansory Residences by Amaal launch campaign; Culinara branding and social media retainer; ARM Holding creative retainer

Services: Strategy; brand identity; creative campaigns; content; production; social media; digital advertising; AI-driven creative workflows

Key Clients: J1 Beach, H&H, BEYOND, One&Only, OMNIYAT, Christian Dior Beauty, IWC, Charlotte Tilbury, Vandrel, ARM Holding