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Agency

MBC ACTION

  • Type of agency

    TV channel

  • Ownership

    MBC GROUP

  • Head office

    Riyadh

  • Year founded

    2007

AGENCY BIO

Language: English (with Arabic subtitles) and Arabic

Media rep: MBC Media Solutions Address: Riyadh, Dubai & Egypt Website: mms.net

Email: [email protected]

Content: Western entertainment, Arabic reality shows & sports shows

Reach: MENA

Availability: Arabsat, Nilesat, OSN, Etisalat, Du, GOBX, Shahid Flagship programmes: Action Ma3 Waleed, WWE, Japanese Anime, Hollywood action movies

Catering to the lifestyle of young Arab viewers who are passionate about all things extreme sports, motoring, and other adrenaline-fuelled content, MBC ACTION showcases the latest in high-octane international programmes, sports segments, car shows and action-packed movies. The channel was launched in 2007.

In 2019, MBC GROUP won the exclusive rights to broadcast the FIA Formula One World Championship until the year 2023. It marked the return of the world’s biggest motorsport event to a free-to-air network in the MENA region, following years of being available on subscription-only networks.