AGENCY BIO

Head of company: Muneef Khan, CEO MENA

5th Element MEA is extending the boundaries of marketing intelligence. We believe the future belongs to marketers who push beyond conventional limits.

In an industry overwhelmed by complexity, we empower you to make bolder decisions with confidence. Our mission is to extend your capabilities giving you the clarity, tools, and insights to achieve what once seemed impossible. Our advanced measurement frameworks transform every touchpoint into transparent, actionable intelligence.

Operating across MENA, India, UK, Spain, Italy, Russia and China, we serve global brands who understand that technology doesn’t replace human potential it multiplies it. Our strategic partnerships with Signaxe, Vivenda, Waves, Trading Academy and Seekapa extend our reach and capabilities across markets.

SERVICES: Performance media; DSP; DOOH and OOH; activations; creative/production

TECH PARTNERS: Signaxe, Vivenda, Admattic, Mintegral, Start.io, Alivenow and Kayzin

KEY CLIENTS: Malaysia Tourism, Sharjah Islamic Bank, Talabat, ADNOC, RakBank, Hardees, Pizza Hut, Krispy Kreme, Britannia, Nespresso, Samsonite, Tumi, American Tourister, BOSE, TOYOTA, STC, Bank Aljazira, Anchor Milk, J&J, Chupa Chups, Mentos, Fontera, Hoover, Huggies, Kleenex, RedTag, Tamara, UM, Publicis, BPN, DDB, FCB, FP7, Grey Worldwide, House Of Communications, Impact BBDO, Initiative, Momentum, MullenLowe, Promoseven 360, Saatchi & Saatchi.