Campaign’s Digital to Watch 2023 – Reem Farrukh Ali, Senior Account Manager, Digitalfarm
Age: 25
Nominated by Thomas, Managing Director:
It is our pleasure to nominate Reem for Faces to Watch. We are continuously impressed with her exceptional work, enthusiasm, and unwavering dedication to her work, clients, colleagues, and the agency. Her creative ideas, storytelling abilities, and innovative approaches have contributed to the success of a number of high-profile campaigns for our clients. She has grown from intern to Sr Account Manager during her tenure, and we have no doubt that her career will continue to flourish. Thank you for your exceptional contributions to Digitalfarm, Reem.
Career highlights
With over 3 years of experience in the marketing sphere, I started my career with technical writing and moved into event organisation and PR. That’s where my interest and skills in creative writing sparked and I joined Digitalfarm to help social media amplification through storytelling.
My journey in the agency has included a portfolio of clientele that spans across events, fitness, destination, and cultural industries. Working with a variety of key government industries and brands, my drive for storytelling helped them humanise their social platforms, and opened genuine conversations with their community.
As someone who started out in the field with nothing but the drive for storytelling, my greatest achievement has been moving from an intern at Digitalfarm to now a Middle Management role as a Senior Account Manager. I am able to guide my team and maximise their potential – which fills my heart with joy to see them become the best versions of themselves professionally.
Guiding principles
I believe one can never be too good to stop learning. My openness to learning from my friends, colleagues, and everyday life is what has helped me climb the ladder. Everyone, no matter where they come from, will help you learn something new every day.
These lessons have helped me weave a unique message into my storytelling.
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