Campaign’s Brand Faces to Watch 2025 – Fareed Bitar, Marketing & Communication Manager, ONE Development

Campaign’s Brand Faces to Watch 2025 – Fareed Bitar, Marketing & Communication Manager, ONE Development

Age: 28

Nominated by Ahmed El Sherbini, Chief Marketing Officer:
Fareed is a key member of our group. As Marketing Manager at ONE Development, ONE/AD, and Al Gebely Holding, Fareed leads multiple brands under pressure with strategic clarity and creative excellence. He launched flagship projects that set new industry benchmarks and drove high-impact campaigns & partnerships with icons like Amr Diab, Kevin O’Leary and Kareena Kapoor.  Fareed delivers fully integrated 360° marketing and is a standout talent shaping the future of marketing in the real estate industry

Career highlights

Fareed Bitar is a strategic and resourceful marketer known for his analytical mindset and creative execution. A graduate in Accounting from the American University of Sharjah, he brings 6 years of experience working across top agencies with diverse clients. At ONE Development, he was part of the core team that launched the brand and has since led high-impact campaigns and groundbreaking launches. His work reflects strong strategic thinking, deep market understanding, and has helped drive the brand’s rapid growth both local and global

Guiding principles

Fueled by insight and strategy, I believe great marketing blends data with emotion. I thrive in fast-paced environments, driving impactful campaigns that connect with people and create lasting brand value, locally, regionally, and beyond.

Side hustle

Outside of work, I explore virtual assets and real estate investments, using my accounting background to read the market. A former footballer turned marketer by day, I’ve taken my drive from the pitch to the boardroom, always playing to win

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