Campaign’s Brand Faces to Watch 2025 – Lamia Aldrees, Social Media Specialist, ROSHN Group

Campaign’s Brand Faces to Watch 2025 – Lamia Aldrees, Social Media Specialist, ROSHN Group

Age: 29

Nominated by Feras Alsahhar, Social Media Director:
Lamia Aldrees exemplifies the true spirit of excellence. Her discipline, emotional intelligence, and proactive mindset inspires her colleagues to walk the extra mile, think analytically, and deliver high-quality results that elevate our team and organization.

Career highlights

I’m a curious-minded marketer with a strong background in digital and social media. I’ve worked across diverse industries, from food and beverage to government entities, real estate, entertainment, and tourism. I’ve led digital and outdoor campaigns that helped clients achieve their goals by blending customer insight with relatable storytelling. I thrive in spaces where creativity meets purpose, and I’m always seeking ways to make ideas resonate meaningfully with audiences.

Guiding principles

The best creative work is simple, relatable, and meaningful. If it moves people and makes sense, it’s doing its job.

Side hustle

My side hustle is contributing to anything that brings out my artistic side. It allows me to sharpen creative skills outside of my main role and connect with others who share the same passions. I explore different forms of art, whether it’s reading, content design, film photography, or cooking.

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