Campaign’s PR Faces to Watch 2024 – Kelly Lawless, Senior PR Account Executive, Umami Comms
Age: 26
Nominated by Marjorie Chapas, Head of PR:
Kelly is a natural in the field of PR. Her radiant energy, genuine personality, and unwavering determination make her a standout professional. Kelly consistently goes above and beyond to deliver impactful results for her clients. She possesses a remarkable talent for storytelling, crafting narratives that resonate deeply. With Kelly on board, success is practically guaranteed, as she excels in both her written communication skills and her ability to captivate audiences. Additionally, she is an exceptional team player, fostering a positive and collaborative atmosphere within our team.
Career highlights
With a background in marketing and business, my adventure unfolded in the exciting world of hospitality. From bustling bars and restaurants in Ireland to the vibrant life of Dubai, I embraced every diverse working environment. Settling in the UAE in 2021, I discovered my passion for Public Relations in F&B hospitality. Joining Umami as an intern, I eagerly tackled a steep learning curve, setting out on a path of personal growth. Now, as a Senior PR Account Executive, I reflect on a path defined by my unwavering commitment, tenacity, and continuous thirst for growth.
Guiding principles
Honesty, loyalty, respect, integrity, accountability, & passion. They serve as the cornerstone of my behavior, directing me toward ethical conduct, dedication, & genuine connections. I make purposeful and clear decisions in both my personal and professional efforts, using these ideals as my compass.
Side hustle
More in pursuit of my personal passion, my side hustle is music and dance. I go to dance classes and meet many like-minded people, leaving stress at the door and moving to the rhythm of music. I also enjoy doing ice baths regularly and try to recruit the “un-recruitable!” haha.
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