Campaign’s PR Faces to Watch 2024 – Aditi Gill, Account Executive, Katch International
Age: 23
Nominated by Alankrita Singh, PR Account Manager:
Aditi is a creative and quick learner, bringing valuable skills to our team. What sets her apart is her humility; she acknowledges her strengths and weaknesses openly. Aditi’s willingness to tackle her shortcomings head-on, coupled with her proactive approach to growth, is truly admirable. I recommend Aditi wholeheartedly for her commitment to self-improvement, which not only showcases her dedication but also enhances her contributions to our team. Her openness to learning and embracing challenges make her a valuable asset, and I’m confident she’ll continue to excel and inspire others with her.
Career highlights
I pursued my education in Dubai at Delhi Private School Sharjah and obtained a Bachelor’s degree in marketing from SP Jain School of Global Management. Starting as a marketing and advertising consultant, I transitioned to Katch as an intern and progressed to an account executive over the year. Outside work, I excel as an equestrian and enjoy outdoor pursuits like hiking and rock climbing, emphasizing a balanced lifestyle. As the former vice president of the Arts Cultural Club at university, I thrive on challenges. At Katch PR, I strive to deliver personalised services to our diverse clientele,
Guiding principles
My guiding principles as an account executive are transparency and adaptability. Despite challenges, I prioritise clear communication with clients, setting realistic expectations from the outset. Remaining adaptable is crucial in our dynamic field, where I stay agile to accommodate evolving clients.
Side hustle
My skills extend beyond my job, finding application in aiding my father’s business in the service industry. Utilising my PR expertise, I streamline marketing and communications, easing his workload. This symbiotic relationship allows me to showcase my growth as a PR professional while supporting my father.
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