Campaign’s Media Faces to Watch 2024: Yasmeen AlAqel, Senior Media Executive, Starcom Jordan
Age: 26
Nominated by Amir Antoun, Head of Starcom Levant:
Yasmeen joined us just shy of two years ago. In that time, she’s proven herself dedicated, driven, and highly conscientious. Her colleagues recognize and appreciate her diligence, organizational skills, sunny disposition, and positive attitude, especially under pressure. Her quality work and willingness to take on challenges, not only for personal growth but for the team’s and clients’ benefit, inspire trust. Yasmeen’s reliability and affability have enabled her to foster intimate relationships with both clients and co-workers. No matter the task, we’ve come to believe she’ll always deliver.
Career highlights:
My interest in media was sparked during my internship at TeamViewer. This experience set me on my present career path. At my first real professional exposure to planning, I quickly discovered that there is much more to learn and do on both a strategic level as well as in the most granular details of designing, curating, and launching a successful campaign. Naturally, this led me to Publicis and my current role as a media planner. I especially savor the variety and nuance that comes with catering to the needs of clients from a wide range of industries.
Guiding principles:
“Those who keep learning, will keep rising in life.” The great Charlie Munger.
Side hustle:
I’m a disciplined value investor, and by subscribing to the Warren Buffet school of investing and that of the late Charlie Munger, I have no doubt that ultimately my investing story will have a phenomenal outcome.
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