Campaign’s Media Faces to Watch 2024 – Amr Nasr, Senior Media Executive, Zenith Egypt

Campaign’s Media Faces to Watch 2024: Amr Nasr, Senior Media Executive, Zenith Egypt

Age: 26

Nominated by Hedi Hemaya, Head of Zenith Egypt:
Amr is an extremely committed worker. He began his journey in a business unit handling two clients within the agency. He swiftly established solid relationships with his clients, demonstrating exceptional client management skills. Beyond this, he was not only able to expand and develop his current business organically in a brief period, but he also contributed to creating new business. Amr is a quick study and always keen to gain more knowledge in digital media and share his insights with his team.

Career highlights:
I began my career at a local media agency in Egypt, later joining ARPU Plus, a telecommunications company. I then moved to become an Online Brand Manager for Maybelline & L’Oreal Paris at L’Oreal Egypt. In 2023, I transitioned to Zenith Egypt, serving as a Senior Media Executive on Red Bull, Bel Group, and PMI. My contributions at Zenith led to business growth for Red Bull resulting in 50% increase in efficiency and generated new business through Upgrade, whereas I achieved impressive ROAS on their campaigns. I then expanded my client portfolio with PMI that developed my local digital knowledge.

Guiding principles:
 My guiding principles encompass relentless pursuit of innovation, fostering a collaborative and supportive team environment, continuous learning to enhance technical knowledge, and maintaining a client-first approach to deliver efficient and cost-effective campaigns that surpass expectations.

Side hustle:
 When I’m not strategizing digital campaigns or driving operational efficiency, I indulge my passion for photography, capturing the world through my lens. I also enjoy exploring the outdoors through hiking and camping, activities that fuel my creativity and refresh my perspective.

Go Back to main article: Campaign’s Media Faces to Watch 2024