Campaign’s Digital Faces to Watch 2024 – Mohamed Khatib, Performance Manager, Keyade Middle East

Campaign’s Digital Faces to Watch 2024 – Mohamed Khatib, Performance Manager, Keyade Middle East

Age: 30

Nominated by Laura Gleadhill, Head of Performance:
Mohamed is an incredibly charismatic and energetic member of the Keyade team, with a talent for bringing people together, either internally amongst the team, or with clients. He is able to build strong rapport with his clients quickly and get deep into understanding their business, and the nuanced challenges they come up against. His people skills have allowed him to take an active role in training junior members of our team on the platforms, approaches and optimizations we do for our clients, building their capabilities.

Career highlights

After graduating from university in the UK, I embarked on my digital performance career by relocating to Dubai which opened up opportunities for growth and development in the field.

Joining Keyade was a pivotal point in my career, as it provided me with the platform to thrive and excel in my role. This experience equipped me with valuable skills and expertise in digital marketing. My main motivation driver has been working with one of the largest clients in MENA and exceed expectations in delivering clients KPIs from different verticals.

Guiding principles

“Together everyone achieves more” I am a big advocate of teamwork as it brings people to work towards common goal while encouraging collaboration and knowledge-sharing.

Side hustle

Exploring lesser-known destinations and immersing myself in diverse cultures, particularly through their culinary traditions, is a passion of mine.

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