Campaign’s Digital Faces to Watch 2024 – Marshall Daniel, Program Manager, LPS Brands

Campaign’s Digital Faces to Watch 2024 – Marshall Daniel, Program Manager, LPS Brands

Age: 26

Nominated by Vivek Namboodiri, Program Director:
Marshall has been an invaluable asset to the Program & Account Management team for over 2 years at LPS. He has played a pivotal role in managing and growing key client relationships across categories like Technology, Fashion Retail, Government sector among others. His passion and ability to navigate the ever-changing digital landscape with confidence and creativity make him a key contributor to the growth of the agency.

Career highlights

As part of the Program Manager, I bring over three years of digital agency experience with my key strengths across the facets of social media marketing, influencer management, social media strategy, and marketing project management.

Along the way, I’ve had the privilege of being part of an award-winning team, clinching the Campaign AOYA “Social Media Agency of the Year” titles for two consecutive years, 2022 and 2023. My portfolio boasts clients across categories such as  F&B, Fashion, Retail, Government, Entertainment and Technology and QSR  among others.

Guiding principles

They say curiosity killed the cat, but for us humans? It’s what keeps things interesting. Being open to change and learning from our failures, not just our wins, has been my mantra. Honestly, you don’t learn much from the easy wins. It’s the trying and failing that teaches you the good stuff.

Side hustle

Every month, I pick up a new DIY art project to keep things fresh and express myself.

Traveling’s another big love of mine—new places, new people, and learning about different cultures. And when my wallet’s thin? I go on a culinary tour right here in the city.

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