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Type of agency
Ad Tech agency
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Head office
Dubai, Madrid and New York, among others
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Number of staff
600+
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Year founded
2014
AGENCY BIO
Heads of company: Jorge Poyatos and Albert Nieto
Seedtag, the global contextual advertising company, specialises in privacy-first advertising across the open web and CTV, powered by its contextual AI, Liz. Seedtag enables brands and agencies to discover the most relevant audience interests using a sophisticated contextual graph, fuelled by contextual data from more than 10,000 premium publishers. This capability ensures advertisers reach their audience at the right moment, with the right message. By utilising the power of context to achieve advertisers’ aims across the customer journey, Seedtag creates innovative advertising solutions for all. Founded in 2014, Seedtag has its headquarters in New York City and Madrid, with a global team of 600+ people and offices in EMEA, LATAM, North America and APAC.
SERVICES: Contextual advertising through our in-house contextual AI – Liz, ad placement optimisation, AI-powered insights, performance and branding campaigns, digital advertising.
AWARDS: Digiday Media Awards – Best Contextual Targeting Offering (2024)
Leadership Panel

Jorge Poyatos
Co-founder and Co-CEO

Albert Nieto
Co-Founder and Co-CEO

Kartal Goksel
CTO

Sherry Mansour
Managing Director MENA

Dal Gill
VP New Markets

Luisa Izquierdo
CHRO



