Campaign’s PR to Watch 2023 – Mariam Bouraoui, Account Executive, Gambit Communications

Campaign’s PR to Watch 2023 – Mariam Bouraoui, Account Executive, Gambit Communications

Age: 24

Nominated by Jamal Almawed, Founder & Managing Director:
“Mariam started off as the quiet intern who stayed out of everyone’s way and typed away on her reports, and has evolved into an office queen bee and powerhouse with the media. I think I’m pretty spoilt now because I’m used to Mariam walking into my office every day holding a newspaper to show me her latest client op-ed, feature, press release or interview published in print! She’s also a no-nonsense PR pro – if she has a tough time with a client or media she won’t come in complaining, but will tell me how she resolved it without drama. Definitely a face to watch out for and never to underestimate.”

Career highlights

As a Tunisian raised in Sharjah and a University of Dubai marketing graduate, I wasn’t sure what career path I would take until I took on an internship at Gambit Communications and learned about the world of PR. I’m a naturally sociable person who is also organized, and I realised very quickly that I had the skillset to succeed in this industry. Over the past year and a half, I’ve been a key player in Gold MEPRA award-winning campaigns for clients such as Al Futtaim Toyota Lexus and Sharjah Sustainable City, and I’m excited to keep forging my career path in the years ahead in such a vibrant and evolving industry.

Guiding principles

New challenges can be intimidating, and everyone wants to stay in their comfort zone, but if you learn to face these challenges head on, and learn from your mistakes, the growth is worth the struggle.

Side hustle

It may not be a side hustle but my passion is traveling to explore new places, cultures and food!

Go back to main article: Campaign’s PR Faces to Watch 2023