Campaign’s Media to Watch 2023 – Shamim Fareez , Performance Manager – Media, UM KSA
Campaign’s Media to Watch 2023 – Shamim Fareez , Performance Manager – Media, UM KSA
Age: 30
Nominated by Sumedh Gaikwad, Head of Social – UM KSA:
Shamim is leading one of the most advanced verticals across the stc business, handling all the social performance across the KSA market. She is consistently implementing new solutions and betas, which reflects great business results on the daily transactions that are happening on Jawwy mobile. Her passion and dedication are unmatched on the account with consistency in terms of performance for the past two years.
Career highlights
With nine years of experience in digital marketing, I have honed my skills in developing and executing effective digital campaigns that drive results. My media planning, optimization, and analysis expertise has allowed me to successfully manage large budgets and deliver positive ROI for my clients. I have a deep understanding of the latest industry trends and technologies and am proficient in using data to inform and guide my decisions. I am a strong communicator and have experience leading cross-functional teams to achieve common goals. I am driven by the challenge of solving complex business problems and am passionate about helping brands reach their full potential through digital marketing.
Guiding principles
My personal golden rule is to always treat others the way you want to be treated. By embracing this principle, we can cultivate positive relationships, foster a sense of community, and create a better world for ourselves and those around us. It’s important to continuously seek self-improvement and strive for a results-oriented focus.
Side hustle
In my free time, I love to share my knowledge and passion for digital marketing by providing training and talks to university students back in Malaysia. It’s incredibly rewarding to educate and inspire others about the true beauty and potential of this field, and I’m grateful for the opportunity to make a positive impact in the lives and careers of aspiring marketers.
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