Campaign’s Faces to Watch, Brand Edition 2022 – Buse Zincirci, CRM manager, Pizza Hut – Yum! Brands

Campaign’s Faces to Watch, Brand Edition 2022 – Buse Zincirci, CRM manager, Pizza Hut – Yum! Brands

Age: 29

Nominated by Begum Cizmeci, head of digital & e-commerce:  Buse is one of the talents in my team below age 30 who is a talent and professional to follow

Bio

Coming a long way from a Chemical Engineering background to being a marketer, my digital career started back in 2014. I have worked in four different industries from Pharmaceuticals, Aggregators and Aerospace companies to quick service restaurants brands. I shifted to QSR when I joined Talabat – Delivery Hero’s regional performance marketing team in 2019. I was  responsible for +12 markets across GCC & MENA, and later added EU countries into my portfolio while managing +40 stakeholders.

I currently work at Pizza Hut, Yum Brands as a part of their digital & e-commerce team. My role entails growing our online presence across the region for Africa, GCC, Turkey & Pakistan.

Guiding principles

My guiding motto in everyday life is “If you shoot for the stars you still may not get there, but you will get closer than ever.” Passion, dedication & determination are the main catalyzers helping me be in a better place than yesterday.

Side hustle

I am a person of “learn & travel”.  I love discovering new cultures & cuisines. Music is also one key component that keeps me spiritually connected with all the places I’ve seen – composing & playing the chords inspired by ethnic songs.

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