Campaign’s Creative Faces to Watch 2022 – Jyotika Eapen, Associate Creative Director, Create Group

Campaign’s Creative Faces to Watch 2022 – Jyotika Eapen, Associate Creative Director, Create Group

Age: 29

Vincent Drevet, Creative Director, Create Group: Creative, organized, hard worker, simple and humble are qualities Jyotika has by nature.

If you are looking for someone you can trust to deliver on time with the highest quality, she’s your (wo)man.

Being the witness of her rise from Art Director to Associate Creative Director in our team is a privilege and she has the potential to become one of the top Creative Director in the region.

Remember her name.

Career highlights

My kindle has more books than I can read and bucket-list has more to-dos than I have time to experience. These unrealistic ambitions are the caffeine that powers me.

I also love nature, hiking, and talk too much about vegetarianism, but that’s for a different kind of bio.

Achievements:

Winning a Society for News Design Award for creating an infographic about my childhood obsession – Lord of the Rings

Taking key accounts from pitch to creative lead (VW, Dubai Eats, Zayed Sustainability Prize)

Managing creatives across 3 continents

Everything I’ve learnt along the way

Guiding principles

When in doubt, look to nature or wiser people.

Impatience with actions, patience with results.

Side hustle

Creative coding

Indian wedding invitation designer

Pro-bono brand and design support for start-ups

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