Ramsey Naja is chief creative officer, JWT MEA
“There’s probably been more ink used on the topic of good leadership than blood spilled by bad leaders. Motivational speakers, industry gurus, and endless writers of self-help, get-rich-quick and Donald Trump-esque business publications have all waxed lyrical and pontificated endlessly on the subject and, in the process, made fortunes from the back of people’s gullibility.
Frankly, I am yet to find a poor leader who has actually become a good one thanks to a self-help book or a motivational lecture. Leadership is something you learn in the course of getting beaten up in the school playground, while working out how to put together a netwo
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
