CAMPAIGN CREATIVE FACES TO WATCH 2019 – AMIR YAKDI, 29, DIRECTOR OF CREATIVE & PHOTOGRAPHY, ZIA CREATIVE NETWORK

Nominated by Waseem Yakdi, CEO of ZIA Creative Network
“Amir Yakdi is ZIA Creative Network’s Director of Creative & Photography who is responsible for creating and implementing concepts for still, motion and film projects. He consistently brings great ideas while being open to anything that makes those ideas better. He has the ability to inspire, motivate and challenge his department. With his charisma and work ethics, our clients, including Dubai Police, Ministry of Interior, Jaguar and Land Rover usually seek Amir’s extended involvement in every project. From creating the concept to understanding and executing the client’s vision, Amir is proficient in everything he does.”

Career path
“My extensive experience has enabled me to leverage my passion for accuracy, storytelling, and visual excellence to consistently deliver outstanding, creative and out of the box results which capture audience interest. As a forward-thinking creator, I continually experiment with new technology, cameras, and editing software to achieve superior production outcomes. This unique combination of abilities specifically suits me for the next step as a professional.”
“In my current position as Director of creative & photography, I am part of a challenge driven team where I supervise and work with staff photographers, artists and graphic designers to develop and enhance the overall style of advertising campaigns including commercials. After discussions with clients to develop the best approach and style to suit the product, I create timelines to coordinate creative department activities and present preliminary designs for approval.”

Guiding principles
1. Consider your career as your perfect piece of art.
2. Consider your work as your favorite game.
3. Consider your colleagues as your fiance’s brothers and sisters.