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Type of agency
Media agency, Saudi agency
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Ownership
Middle East Communications Network (MCN) /Interpublic Group
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Head office
Dubai
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Number of staff
120
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Year founded
2005
AGENCY BIO
At Magna, our mission is to be the driving force behind our clients’ success by delivering unparalleled media and communication solutions across MENA. Our vision is to redefine industry standards, envisioning a future where businesses thrive through a strategic and innovative mindset. Guided by our commitment to excellence, our ‘Performance Pathways’ planning framework signifies continuous enrichment and evolution of every aspect of our product – technology, processes and most importantly, our people. The expertise of our dedicated professionals ensures our clients benefit from cutting-edge solutions that yield tangible results. As part of MCN and globally IPG, we offer an immense value of research, tools and competitive rates, capitalised through our group’s clout and buying power. That’s the Magna difference.
Head of Company: Lara Arbid
Tech partners: Adjust, Kochava, Appsflyer, Zapier, Oracle, Adobe, GCP (Google), Datorama, Flashtalking
Awards won: 23 MMA Smarties, 4 MENA Search Awards, 13 Effies, 2 Dubai LYNX, 2 The Marketing Society Awards, 1 Cannes Lions from 2020-2021, 1 Festival of Media Global
Leadership Panel
Lara Arbid
CEO MENA
Nameer Abou Ismail
General Manager, KSA
Santadip Roy
Managing Director MENA
Karim Masri
Head of Digital KSA
Fadi Zeidan
Regional Business Director
Sini Baby
CFO MENA