Campaign’s PR Faces to Watch 2026 – Hannah Guenther, Director, TrailRunner International
Campaign’s PR Faces to Watch 2026 – Hannah Guenther, Director, TrailRunner International
Age: 28
Country: United Arab Emirates
Nominated by Seth Hand, Head of International:
Hannah combines a strong work ethic, strategic thinking, and the ability to unite teams. She has led communications training for over 50 senior UAE government officials and serves as a trusted adviser to businesses across industries. Within TRI, she connects Middle East and global teams, aligning standards and culture across markets. She brings empathy and precision to transnational collaboration, while mentoring and supporting colleagues to elevate both client counsel and team performance.
Career highlights
Hannah is a Director at TrailRunner International, based in Dubai. She advises global and regional clients on financial communications, IPOs, M&A, and corporate positioning, shaping narratives that drive valuation, investor confidence, and stakeholder trust. She relocated to the UAE in 2023 to expand the firm’s Middle East presence, offering regional clients a global perspective. Hannah supports clients across space, finance, healthcare, retail, and technology.
Guiding principles
I see communications as a way to make businesses feel human and relatable, and to show how their work shapes everyday life and drives economic and social progress. I care deeply about creative storytelling rooted in strategy and substance, and I love bringing complex ideas to life. What I enjoy most is partnering with companies and executives to draw out their distinct point of view, simplify complex industries, and help audiences learn something new.
Side hustle
Outside of work, I prioritize personal health and well-being, whether that means practicing headstands or powering through a spin class. I spend my free time with friends and outdoors, often hitting my 10,000 steps walking my dog, a habit shaped by my years in New York City. I also love reading and staying on top of the news, from politics to pop culture.
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